Google-owned YouTube has appointed Web3-friendly exec Neal Mohan as its new CEO following the departure of Susan Wojcicki this week.
Wojcicki stepped down from YouTube on Feb. 16 after 9 years on the helm, outlining plans to begin a “new chapter” centered on household, well being and private initiatives. Throughout her tenure, she oversaw the pivotal introduction of the revenue-sharing mannequin, amongst different issues.
Shifting ahead she is going to stay an advisor for Google’s dad or mum firm Alphabet Inc.
Thanks, @SusanWojcicki. It has been superb to work with you over time. You’ve got constructed YouTube into a unprecedented dwelling for creators and viewers. I am excited to proceed this superior and vital mission. Wanting ahead to what lies forward… https://t.co/Rg5jXv1NGb
— Neal Mohan (@nealmohan) February 16, 2023
Earlier than turning into the brand new CEO, Mohan served as YouTube’s chief product officer and oversaw the controversial elimination of the video dislike button, the introduction of YouTube Shorts to compete with Tik Tok, and YouTube Music.
When it comes to Web3, Mohan outlined tentative plans in February 2022 to combine a number of recent options equivalent to Metaverse-based content material experiences and content material tokenization by way of nonfungible tokens (NFTs), a lot to the dismay of the NFT-hating group on the time.
Specifically, Mohan emphasised that NFTs might present a brand new approach for creators to interact with their audiences and develop further income streams. He cited the potential for creators to tokenize their movies, photographs, artwork and experiences as examples of such.
“Web3 additionally opens up new alternatives for creators. We imagine new applied sciences like blockchain and NFTs can enable creators to construct deeper relationships with their followers. Collectively, they’ll be capable of collaborate on new initiatives and generate profits in methods not beforehand attainable,” he wrote in a weblog publish on Feb. 10, 2022.
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Regardless of being supposed to probably roll out final yr, the Internet 3-related plans are but to materialize however might be set for an additional push within the close to future provided that Mohan is now main the agency.
New YouTube CEO @nealmohan is into NFTs! https://t.co/RVqqJngnv6
— Altcoin Every day (@AltcoinDailyio) February 17, 2023
Following the information of Mohan turning into the brand new CEO of YouTube, there was a surprisingly restricted quantity of FUD from the feisty NFT skeptics on Twitter who’re often fast to flame something to do with reviews of mainstream connections to the tech.
#nealmohan appears to be an awesome gu… wait… No… pic.twitter.com/vQSet9tu8j
— ram. (@veryramdom) February 17, 2023